If you’re a fan of Say Yes to the Dress, you’ve undoubtedly seen a bride who’s tried on 100+ dresses without finding the right one. Most brides try on between four and seven gowns, said DeMarco, and shouldn’t try on more than 10, because it can lead to confusion.
Often, a bride is trying on dress after dress because she’s just not ready to end the shopping experience and make a real commitment. “The most common mistake that a bride makes is not purchasing her gown when she finds it,” said Lash. “The danger that befalls her is she becomes overwhelmed and forgets what she originally set out to find. She begins to doubt herself and starts to lose faith in the experience.”
Not every bride has “that moment” when the tears start rolling and you know you’ve absolutely found “The One.” Real bride blogger Crista kept searching until the tears started rolling. While trying on a Priscilla of Boston gown (pictured right), Crista noted, “As I gazed upon my reflection, I noticed my family standing around me, teary-eyed. Although I was touched by their reaction, I wondered, ‘Why aren’t I crying?’” said Crista. “I decided not to purchase that dress and left the salon contemplating my shopping experience.”